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Emoji is growing its presence down the food aisles of Chile through a new partnership with Dole to create a new look its Apple Chips product.
The new product range will feature six different designs, each featuring emoji brand icons and will be available in the likes of Jumbo, Walmart, Unimarc & Tottus supermarkets across Chile later this year.
“It’s been really exciting to see our brand related to friendly and healthy products, promoting a positive way of living,” said Marco Huesges, CEO and founder of The Emoji Company. “The power of communication is what the emoji brand stands for and this is yet another perfect symbiosis of two established brands.”
Maria Paz Bastias, licensing manager at the Brands Club in Chile, agent for the emoji brand in the territory, added: “We are very proud to team up with Dole. We now have 14 licensees in Chile and will further build the licensing programme for the emoji brand which is one of the most expressive lifestyle brands globally.”
