Home / Entertainment / Empire doll line on the way from Tonner-One World
The toy line will star characters including Cookie Lyon and Lucious Lyon.

Empire doll line on the way from Tonner-One World

Doll company Tonner-One World is teaming up with Twentieth Century Fox Consumer Products to develop a line of dolls inspired by TV series Empire.

As part of the two-year licensing agreement, the firm will create dolls based on characters from the series, including Cookie Lyon and Lucious Lyon.

Lead designers Robert Tonner and Stacey McBride-Irby will be responsible for developing the line, which is slated for release during season three of the show.

“We are thrilled to be designing a collection based on Empire, a show that has redefined fashion on television,” said Tonner.

“Our beautifully-crafted dolls will immortalise the show’s popular characters, fully embracing the exquisite style esthetic the show brings to the small screen.”

Corinda Joanne Melton, CEO of One World Holdings, added: “It’s a privilege to be aligning our company with Empire, a show whose cultural influence continues to shape modern television.

“This deal with Twentieth Century Fox Consumer Products represents a major step for Tonner-One World, as we continue to expand our brand.”

About Robert Hutchins

Robert Hutchins is the editor of Licensing.biz and ToyNews. Hutchins has worked his way up from Staff Writer to the position of Editor across the two titles, having spent some six years with both ToyNews and Licensing.biz, and what now seems like a lifetime surrounded by toys. You can contact him by emailing robert.hutchins@bizmedia.co.uk or calling him on 0203 143 8780 You can even follow him on Twitter @RobHutchins3 if ranting is your thing...

Check Also

Hasbro’s VP consumer products Marianne James on becoming a pre-school powerhouse

When Hasbro first made clear its plans to take over the Entertainment One entity at …