2-dream Licensing has signed up the rights to French street culture brand Nekomori for the UK.
The brand started life as a series of animal characters, each themed with individual quirks, smells and even scars. Recently, Nekomori has become more well-known for its sushi packs (perfumed plushes) and its shaped pillows, cushions and wallets.
2-dream is now seeking partners for bags, plush, jewellery, publishing, luggage, housewares, cosmetics, apparel and underwear.
Nekomori product is already distributed in France, Belgium, the Netherlands, Denmark, Luxembourg and Saudi Arabia.