4K Media Inc. has expanded its Yu-Gi-Oh franchise with a raft of new merchandise and broadcast deals.
The firm has signed to develop new apparel from Freeze, while Gruppo Cartorama will deliver stationery and back to school products.
Children’s t-shirts, fashion tops and hoodies, all featuring artwork from the Yu-Gi-Oh series, will launch across the US and Canada, while stationery and back to school accessories featuring artwork from Yu-Gi-Oh Zexal will land across Italy, San Marin and Vatican City.
Meanwhile, 4K Media is embracing global expansion of the Yu-Gi-Oh franchise with international broadcast deals.
In Italy, K2 has signed to air season three of Yu-Gi-Oh Zexal. The UK has picked up the first two seasons of Yu-Gi-Oh Zexal with a three year agreement including the rights for Exclusive Free TV and Pay TV.
Finally Australia will air Yu-Gi-Oh Zexal season three on its Go Network, as well as all five seasons of classic Yu-Gi-Oh.
Kristen Gray, 4K Media senior vice president, said: “With all these recent developments, it’s clear that excitement for the Yu-Gi-Oh brand is continuing to build around the world.
“We are expecting to make additional announcements in the year ahead, which will continue to demonstrate our commitment to the franchise and its robust resurgence.”