4Kids grows pet licensing plans

Firm inks new deals for American Kennel Club and Cat Fanciers' Association.
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4Kids, and its 4sight subsidiary, is continuing to grow its presence in the licensed pet products marketplace.

The company has signed several new deals for its American Kennel Club and Cat Fanciers' Association properties.

Pet Brands will be launching a range of natural chew products for dogs, red82 will have iPhone applications enabling users to access breed information for dogs and cats, while FotoGrafix USA will produce decals, window clings and accessories.

Matt Hunnell, president of Pet Brands, said: "The AKC brand aligns perfectly with Pet Brands' focus. We're committed to producing branded products that consumers can trust with complete confidence in their safety and quality. The AKC brand embodies this integrity."


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