4Sight secures new partners for Artlist Collection - Licensing.biz

4Sight secures new partners for Artlist Collection

Firm announces European licensing agreements for photography franchise The Dog, The Cat and The Pig.
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New licensees for The Dog include Ensobrados Martorell, which will be launching stickers, sticker albums and sheets, trading cards and mobile phone charms across a multitude of European countries.

Also on board for The Dog is CTI in France for bedding, towels, cushions and curtains, and Marpe in Italy for ice cream cone holders.

The Pig has also signed a new licensee - Canenco - which will be releasing a back-to-school range, including stationery sets, pencil cases, notebooks, backpacks and messenger bags, across the UK, Benelux, Austria, Switzerland, Norway, Sweden, Denmark and Finland.

House of Kids will launch The Dog and The Cat branded door and bedroom mats in Benelux, Germany, France and UK; Derform is on board for The Cat and The Pig stickers and sticker albums for Poland; and Strong Trading has signed an agreement to launch The Dog and The Cat confectionary across a range of territories including Russia, CIS and the Baltic States.

The Dog, The Cat and The Pig have also recently been joined by three new additions to the collection - The Hamster, The Duck and The Rabbit - all of which are every bit as appealing as the existing brands.

“The Dog, The Cat and The Pig are all performing extremely well, and this raft of new agreements is further evidence of the huge appeal of the whole Artlist Collection photography franchise,” said Sandra Vauthier-Cellier, MD, 4Kids Entertainment International and 4sight licensing solutions.


4Kids hams it up

After the success of The Dog and The Cat, The Pig joins hit photography franchise in entertainment firm's portfolio.

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