Acamar Films' Bing hits big screen through Vue partnership

From April 27, parents will be able to treat their youngsters to Bing at the Cinema across all 84 Vue venues nationwide.
Author:
Publish date:
Social count:
4
bing1

Acamar Films has teamed with Vue to bring it popular pre-school show Bing to the big screen this spring.

From April 27, parents will be able to treat their youngsters to Bing at the Cinema across all 84 Vue venues nationwide.

Featurig seven favourite episodes, ‘Bingsters’ will also be able to enjoy interactive fun and games plus sing-alongs as well as take on the role of Bing with their own set of Bing ears, free with every ticket.

The special screenings have been supported by a major marketing campaign including cinema trailering, on site digital screens, email, paid social, PR and influencer activity over the coming weeks.

Eroulla Constantine, head of sales at Acamar Films, said: “We are thrilled to partner with Vue on Bing’s very first cinema experience. This is a great opportunity to bring children and parents together to engage with their favourite show and supports our on-going brand expansion and multi-platform content strategy.”

Johnny Carr, alternative content manager at Vue, added: “We can’t wait to showcase Bing at Vue this spring. Featuring seven Bing episodes, this screening provides parents with the perfect first big screen experience for their little ones.”

Related

Featured Jobs

Aardman Job Logo 620 x 349

Brand Manager (Maternity Cover)

Part of the brand team, The Brand Manager works closely with several members of the department, including Studio Publicist, Community Managers, Licensing, Sales and Attractions and Live Experiences teams to implement local and international strategies in the form of brand plans and maximising on all activity surrounding the properties.

Universal Job Logo 620 x 349

Senior Graphic Designer, EMEA - Consumer Products

Working in tandem with the Product Development team and reporting into the Design Manager EMEA, the purpose of this role is to drive forward our creativity across all licensed consumer products. As part of the creative team, you’ll be developing exceptional creative assets and product concepts for numerous NBCUniversal franchises that inspire licensing partners across the entire region.

SanrioJob Logo 620 x 349

Creative Manager

Best known for global icon Hello Kitty, Sanrio has a portfolio of more than 400 characters. We license a unique collection of branded gifts, stationery and fashion accessory items while collaborating with the most respected companies in the world. Our EMEA business coordinates the development licensing throughout Europe, Russia, Middle East, Africa, Asia (for Mr Men), Australia and New Zealand. An exciting, permanent opportunity has come up at our London office to lead our Design team as Creative Manager (m/f)

Vivid Job Logo 620 x 349

Digital Marketing Executive - Toys & Games

Vivid is Britain’s biggest toy company and the 20 largest in the world. With offices across the globe, they sell an amazing portfolio of toys and games to over 60 countries. Vivid is best known for its association with blockbuster brands and is very excited about future opportunities around the world.