Acamar Films is teaming up with Irish animation studio Brown Bag films and London's Tandem Films to co-produce a new animated series, Bing Bunny.
Based on the popular book series from the award winning author and illustrator Ted Dewan, the new animation will launch initially on MIPTV.
The series has been developed for BBC pre-school channel, CBeebies, which will be 'bringing the property's philosophy and story-telling to children this spring.'
Acamar has also revealed that various key global broadcasters are already on board while the firm is developing a global publishing, licensing and digital campaign for the property with The Licensing Company representing Bing Bunny around the world.
Harper Collins has already signed to produce a multi-format TV tie-in programme for the rabbit, as well as to re-issue he entire series of Ted Dawson's original classics.
Mikael Shields, Bing Bunny's producer and CEO of Acamar Films, said: "We looked at over 600 ideas before deciding to option and develop Bing Bunny.
"It's a unique project and so we were determined to assemble most talented team possible to adapt Ted Dewan’s insightful books both for the screen, and for a parallel digital life.
"We did our early visual development work with Nicky Phelan and the team at Brown Bag Films and they’ve been a fantastic partner for us. I’d also worked originally with Daniel Greaves at Tandem Films on “Flatworld” and we were absolutely delighted when they agreed to come on board with Jeroen Jaespart bringing a special focus to directing our series animatics.
"So, we now have all three studios working on everything from the story ideas, team-writing, voice-recording, dialogue edits, animatics, animation, music and post-production of the show.
"We’ve set it up to be an incredibly detailed collaboration and I couldn’t be more pleased with the results.”
Each seven minute episode of Bing Bunny aims to explore what life is like for a pre-school child, from bathing to making smoothies.