AEG debuts high-end Kobe Bryant apparel line - Licensing.biz

AEG debuts high-end Kobe Bryant apparel line

Basketball star's 24 Collection includes a cap retailing for $38,024.
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AEG Merchandise and Lakersstore.com have debuted basketball icon Kobe Bryant's 24 Collection, featuring over 45 exclusive apparel items.

The range, celebrating the career of the Lakers legend, includes New Era headwear, adidas Jerseys and t-shirts, jackets by JH Design Jackets and an exclusive Pin line with Aminco.

"The vision and creation of the 24 Collection started more than a year ago when we challenged the New Era Cap design team to create items to commemorate one of the Lakers' all-time greats and most popular player in team history," said Sean Ryan, vice president, AEG Merchandise.

"After sharing our vision with our partners, the 24 Collection was created. An athlete like Kobe Bryant only comes along once in a generation and to celebrate his incredible twenty year career we feel we have really captured it with the over forty five exclusive items available for fans who want to celebrate the history that they have witnessed."

The limited edition high-end hats in the range includes an 18k Gold Black Lambs Leather Cap retailing for $38,024 and a Purple Diamind Cashmere Cap retailing for $24,008.

Additional products will be available at Staples Center's TEAM LA Store on April 13th to commemorate Bryant's last game.

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