Alligator snaps up further lines

Growing firm adds new formats and renews Enid Blyton licence.
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Alligator Books has extended its portfolio of licensed products, introducing new novelty formats to some of its top selling ranges, including Ben 10, Peppa Pig, Scooby-Doo, Looney Tunes and Tom & Jerry.

New creative play formats for Peppa Pig will see the creation of Tell the Time Magnets, My Calendar Magnets, artist pads and activity fun packs. Meanwhile, Scooby-Doo and Looney Tunes will feature in mini library books, mini magic colour books, bath books, shaped board books and sound books.

Scooby will also see its range extended to include colouring books, magic painting books, sticker books, wipe clean books and colouring books. Finally, Ben 10 will get travel friendly carry-along colouring sets, while the Alien Force line will be bolstered with jumbo colouring books and colouring books.

In addition, Alligator has renewed its licence for Enid Blyton with Chorion for a further three years which will see the creation of story and board books.


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