Alligator snaps up new Nickelodeon deal - Licensing.biz

Alligator snaps up new Nickelodeon deal

iCarly licence added to portfolio, while agreements for Dora, Diego and Backyardigans renewed.
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Alligator Books has added iCarly to its line of licensed properties following the signing of a new deal with Nickelodeon.

The new range will include poster books, magnets, sticker books an fact file sticker books.

In addition, Alligator has just renewed its licences with fellow Nickelodeon properties Dora the Explorer, Go Diego Go and The Backyardigans.

The firm currently produces a wide variety of children's books and creative play products covering these brands including colouring sets, slim magnets, wipe clean books, make a scene kits, activity pads, sticker books and poster art sets.

"We are delighted to be renewing licences with Nickelodeon for Dora the Explorer, Go Diego Go and The Backyardigans," said Andrew Rabin, sales and publishing director at Alligator. "They have all performed extremely well for us in the past and we are anticipating that iCarly will be another successful addition to our portfolio."

Clare Piggott, VP, Nickelodeon Consumer Products, added: "We are delighted to be building on our successful relationship with Alligator Books."

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