The National Gallery is working with Bath-based design company Animal Designs on a new collection of 'animals in art' greetings cards, wrap, party invites and wrapping paper.
The cards will feature eight characters inspired by animals from some of the Gallery's most iconic paintings with information and facts about the featured animal, artist and painting on the reverse.
The products will encourage children to engage with iconic paintings from the National Gallery with the aim of engendering a lifelong relationship with art. The range is further enhanced by a dedicated website, which will be followed next year by an educational children's trail of animals around the Gallery to inspire them to produce their own pictures.
The range comprises 12 individual birthday cards, including ages one to four, one wrapping paper pack and ten card packs with different designs to choose from.