ART & DESIGN MONTH: Bright Agency promotes Carlsson

Specialist children's illustration firm boosts fiction agent.
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The Bright Agency, the specialist children's illustration company, has promoted fiction agent Fredrika Carlsson to the role of senior agent.

The new appointment is part of the agency's relaunch as the Bright Group, which has enabled the Bright Agency to go back to its roots and specifically focus on publishing. Other parts of the group will be focusing on different aspects of the creative industry.

"We always look to appoint from within if possible and Fredrika was an obvious choice for senior agent," said Bright MD, Vicki Willden-Lebrecht. "She's the most successful agent we've ever had and she really looks after her artiata, as well as being diligent, organised and professional with clients.

"Her new brief will be to help us build on our success in markets such as the US and South Korea, as well as expand into new areas like Japan and Scandinavia."


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