Ubisoft has announced a pop-up promo event for its latest blockbuster video game title Assassin's Creed Origins with a Time Travel Photography Exhibition.
The one-day only event will display visual stills captured directly from the game's photo mode, taken by four of the UK’s leading Instagram travel photographers, who were posed a challenge by Ubisoft: ‘If you were able to travel back to Ancient Egypt, what picture would you post?’
The four contributing photographers are @tschang (101,000 followers), @zobolondon (82,900 followers), @ari55 (48,100 followers), and @femsta (17,300 followers), where each tasked with capturing two in-game shots that they felt would best reflect their personal style. Using the latest in video-capture technology, together with the in-built Photo Mode tool, the native 4K images have been transferred from the game into print for public display at the exhibition.
Available to the public and free for all attendees, the Assassin's Creed Origins ‘Time Travel’ Exhibition will be open from 10:00am - 17:00pm on Friday 3rd November 2017 at the Hospital Club in London.
“Since the announcement of Assassin’s Creed Origins back at E3 2017, we knew that fans would be very excited by the beauty, diversity and endless vistas that Ancient Egypt had to offer," said Sam Conisbee, digital manager at Ubisoft UK.
"The ACO ‘Time Travel’ photo exhibition is the perfect way to celebrate the launch of game and showcase some of the most beautiful in-game pictures ever captured from a videogame. It’s been an absolute pleasure working with four of the most talented travel photographers, and they’ve truly brought Assassin’s Creed Origins to life through this exhibition.”
Zoë Timmers (@zobolondon), one of the Instagram Travel Photographers selected to contribute to the exhibition, added: “For me, this was a really fun and very different project to work on. As a travel photographer, I’m used to visiting incredible real-world locations and getting the best out of them, so it’s testament to the game itself that I’ve been able to apply the same eye for beautiful vistas and gorgeous locations to capture a place from a time-gone-by so intimately.”