Atlantyca and Maikii team up for Geronimo Stilton flash drives

Launching this month in key Italian retail outlets the first 8GB and 16GB Flash drives will feature characters from Geronimo Stilton.
Author:
Publish date:
Social count:
0
Screen Shot 2017-02-08 at 10.46.04.png

Branded Geronimo Stilton f3D flash drives are on the way, thanks to a deal Atlantyca Entertainment’s licensing division has signed with Italy’s most prominent consumer-electronics production company, Maikii.

Tribe is the retail brand of Maikii, dedicated to the production and distribution of licensed merchandise transforming USB drives, power banks, and a wide range of tech accessories into popular film, comic book, and cartoon characters.

The flash drives will launch this month in key Italian retail outlets (including media stores like Feltrinelli, Mondadori; electronic consumer product stores; gift shops and specialized electronic shops) with the first 8GB and 16GB Flash drives featuring characters from Geronimo Stilton the animated series.

“Kids today are all about mobile media," commented Marco Piccinini, Licensing Manager, Atlantyca Entertainment.

“Geronimo Stilton’s young fans are immersed in the digital world whether it be their tablets, phones or computers. This partnership with Maikii permits us to be part of their digital life and as computers become more and more prominent in our primary schools, we wanted to jump at the opportunity to be part of their day-to-day school activities. Geronimo Stilton is all about the fun of learning, educational entertainment, and we gladly look forward to being a useful tool for their school and play activities.

Related

Featured Jobs

Aardman Job Logo 620 x 349

Brand Manager (Maternity Cover)

Part of the brand team, The Brand Manager works closely with several members of the department, including Studio Publicist, Community Managers, Licensing, Sales and Attractions and Live Experiences teams to implement local and international strategies in the form of brand plans and maximising on all activity surrounding the properties.

Universal Job Logo 620 x 349

Senior Graphic Designer, EMEA - Consumer Products

Working in tandem with the Product Development team and reporting into the Design Manager EMEA, the purpose of this role is to drive forward our creativity across all licensed consumer products. As part of the creative team, you’ll be developing exceptional creative assets and product concepts for numerous NBCUniversal franchises that inspire licensing partners across the entire region.

SanrioJob Logo 620 x 349

Creative Manager

Best known for global icon Hello Kitty, Sanrio has a portfolio of more than 400 characters. We license a unique collection of branded gifts, stationery and fashion accessory items while collaborating with the most respected companies in the world. Our EMEA business coordinates the development licensing throughout Europe, Russia, Middle East, Africa, Asia (for Mr Men), Australia and New Zealand. An exciting, permanent opportunity has come up at our London office to lead our Design team as Creative Manager (m/f)

Vivid Job Logo 620 x 349

Digital Marketing Executive - Toys & Games

Vivid is Britain’s biggest toy company and the 20 largest in the world. With offices across the globe, they sell an amazing portfolio of toys and games to over 60 countries. Vivid is best known for its association with blockbuster brands and is very excited about future opportunities around the world.