Atlantyca Dives into back to school with Biembi - Licensing.biz

Atlantyca Dives into back to school with Biembi

New line of products due to debut in June based on Dive Olly Dive animation.
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Atlantyca Entertainment has secured a deal with Biembi S.p.A to create a new line of back to school products based on Dive Olly Dive.

Under the agreement, Biembi will create a full line of products including stationery, back packs and pencil cases and a trolley which will be introduced throughout Italy from June onwards.

"We are excited to have Biembi on board and look forward to a colourful new back to school collection of products for the new school year," said Rachele Geraci, Atlantyca's licensing and agent manager.

"This new agreement with Italy's leading manufacturer of gift cards and gadgets underscores the growing popularity of the Dive Olly Dive brand and trumpets the TV series' success on Cartoon Network and BOING in Italy."

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