AUSTRALIA: Nickelodeon hosts Summer Playground event - Licensing.biz

AUSTRALIA: Nickelodeon hosts Summer Playground event

Free event offered live performances, super hero activities and meet and greets with Nickelodeon characters.
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Nickelodeon Australia has taken over Sydney’s Hyde Park to host the official Summer Playground event.

Thousands of families braved the rain to attend the free event, which offered live performances, super hero activities and meet and greets with Nickelodeon characters.

SpongeBob replaced his SquarePants with Aussie boardshorts in honour of Australia Day, Dora made her Australian debut at the Summer Playground and the Teenage Mutant Ninja Turtles, Hi-5 and Play Along with Sam’s Sam Moran performed for the crowds.

All Nickelodeon characters and performers also joined Moran for the Salute to Australia, which saw the whole nation unite and sing the national anthem.

Additional activities included a chill-out zone where kids and families enjoyed scheduled story readings by the City of Sydney Libraries, a zone which encouraged kids to learn football skills and techniques from qualified coaches on the day and a super hero activation zone where kids could be superimposed onto famous Australian settings.

“As leaders in family entertainment, we are excited to have partnered with the Australia Day Council of NSW to make Australia Day in Hyde Park bigger and better than ever," said Jihee Nam, vice president and general manager for Nickelodeon Australia and New Zealand.

"Nickelodeon’s unique entertainment offering ensures that we can always deliver families a memorable experience and we are proud to have been a part of the most celebrated day on every Australian’s calendar.”

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