Bazooka line grows

Fashion bags are the latest addition to licensing programme for bubble gum range.
Publish date:
Social count:

A new collection of Bazooka-branded fashion bags have been rolled out from Vadobag.

The bags all feature the signature design elements of the Bazooka bubble gum range, including Bazooka Joe and the mini comic strips which were packed in with the bubblegum.

The licensing drive is targeted at young adults and this will be the second line which Dutch firm Vadobag has developed. It follows the Bazooka Bling range. TDP Textiles has also recently completed t-shirts for record retail, while Vacant Designs is due to launch another t-shirt line for the independent sector shortly.

Vadobag is also in the process of creating a stationery line.

"Bazooka is an iconic brand with some great design assets that are suitable for licensing," said Ian Downes from Start Licensing. "We see Bazooka Joe as a great brand character for licensees to use who are looking to tap into the nostalgia market."


Featured Jobs

Aardman Job Logo 620 x 349

Brand Manager (Maternity Cover)

Part of the brand team, The Brand Manager works closely with several members of the department, including Studio Publicist, Community Managers, Licensing, Sales and Attractions and Live Experiences teams to implement local and international strategies in the form of brand plans and maximising on all activity surrounding the properties.

Universal Job Logo 620 x 349

Senior Graphic Designer, EMEA - Consumer Products

Working in tandem with the Product Development team and reporting into the Design Manager EMEA, the purpose of this role is to drive forward our creativity across all licensed consumer products. As part of the creative team, you’ll be developing exceptional creative assets and product concepts for numerous NBCUniversal franchises that inspire licensing partners across the entire region.

SanrioJob Logo 620 x 349

Creative Manager

Best known for global icon Hello Kitty, Sanrio has a portfolio of more than 400 characters. We license a unique collection of branded gifts, stationery and fashion accessory items while collaborating with the most respected companies in the world. Our EMEA business coordinates the development licensing throughout Europe, Russia, Middle East, Africa, Asia (for Mr Men), Australia and New Zealand. An exciting, permanent opportunity has come up at our London office to lead our Design team as Creative Manager (m/f)

Vivid Job Logo 620 x 349

Digital Marketing Executive - Toys & Games

Vivid is Britain’s biggest toy company and the 20 largest in the world. With offices across the globe, they sell an amazing portfolio of toys and games to over 60 countries. Vivid is best known for its association with blockbuster brands and is very excited about future opportunities around the world.