BES Animation and Jetpack ink raft of broadcast deals for Kitty is Not a Cat

Global distribution deals have been struck in Italy, CEE, Africa, Middle East and Turkey.
Publish date:
Social count:
Screen Shot 2017-10-16 at 12.57.05.png

BES Animation and Jetpack Distribution have inked a series of platform deals for the animated series Kitty is Not a Cat, ahead of its 2018 broadcast launch.

Partnerships have been signed with DeAgostini Editore in Italy and Disney in Central & Eastern Europe, Africa, Middle East and Turkey, and in Australia with co-investment partner Seven Network.

Kitty is Not a Cat, which follows the adventures of a little girl who lives the life of a cat, was first unveiled at MIP Junior in 2016, receiving an enthusiastic response from international broadcasters, producers and distributors. The show was selected from hundreds as one of the top five most popular programmes screened to buyers, earning praise for its cast, creators and producers.

“We are immensely proud of Kitty is Not a Cat, a show that has far exceeded our expectations in terms of broadcaster response," said Bruce Kane, co-creator & producer BES Animation.

"With a background in producing irreverent comedy and music shows in Australia, we wanted to create a show that uniquely blends urban culture, comedy and music with stories that connect to six to 10 year olds. It’s a show we felt confident we could ‘bet the farm on’ and have been fortunate to work with some of the world’s best partners including Jetpack Distribution and the 7 Network. We are looking forward to growing the show’s distribution and licensing plans as we head towards a successful broadcast launch in 2018.”

Niki Hamilton, executive producer, Seven Network commented: “This quirky and unique animation is delightful and will produce some wonderful family entertainment for the Seven Network.” 

Dominic Gardiner, CEO Jetpack Distribution, added: “We instantly loved the retro and off-beat style of Kitty is Not a Cat. It sweetly reverses a traditional narrative in a quirky and appealing way. Cementing deals with major platforms such as DeAgostini Editore in Italy and Disney in CEE, Middle East, Africa and Turkey is a fantastic testament to the show’s massive appeal and a strong start. We’re excited to be presenting this at MIP Jr where the show is launching. It’s got the makings of a real hit!”


Featured Jobs

Aardman Job Logo 620 x 349

Brand Manager (Maternity Cover)

Part of the brand team, The Brand Manager works closely with several members of the department, including Studio Publicist, Community Managers, Licensing, Sales and Attractions and Live Experiences teams to implement local and international strategies in the form of brand plans and maximising on all activity surrounding the properties.

Universal Job Logo 620 x 349

Senior Graphic Designer, EMEA - Consumer Products

Working in tandem with the Product Development team and reporting into the Design Manager EMEA, the purpose of this role is to drive forward our creativity across all licensed consumer products. As part of the creative team, you’ll be developing exceptional creative assets and product concepts for numerous NBCUniversal franchises that inspire licensing partners across the entire region.

SanrioJob Logo 620 x 349

Creative Manager

Best known for global icon Hello Kitty, Sanrio has a portfolio of more than 400 characters. We license a unique collection of branded gifts, stationery and fashion accessory items while collaborating with the most respected companies in the world. Our EMEA business coordinates the development licensing throughout Europe, Russia, Middle East, Africa, Asia (for Mr Men), Australia and New Zealand. An exciting, permanent opportunity has come up at our London office to lead our Design team as Creative Manager (m/f)

Vivid Job Logo 620 x 349

Digital Marketing Executive - Toys & Games

Vivid is Britain’s biggest toy company and the 20 largest in the world. With offices across the globe, they sell an amazing portfolio of toys and games to over 60 countries. Vivid is best known for its association with blockbuster brands and is very excited about future opportunities around the world.