The licensing agency for Spain and Portugal, ambitious Biplano has expanded its team.
Adriana Lucas has joined the Madrid office as a retail manager, while Cels García has arrived at the Barcelona office as promotions manager.
Lucas will act as a link between licensees and retailers, with the purpose of guaranteeing the success of all Biplano licensing campaigns. She joined Sony Music Entertainment 19 years ago as sales manager. For the last 15 years she has been working as key account sales manager.
Meanwhile, García joined CPLG back in 1999 as a licensing, publishing and promotion sales executive. He has also enjoyed stints at Promotional Marketing Silver Line, Selecta Vision and Planeta Junior.