Crystal Palace Football Club has appointed licensing agency CPLG to work with the club on a new merchandise licensing programme.
The relationship will see Crystal Palace work with the agency to make new CPFC product lines available through leading UK retailers, both online and in the High Street.
“We're very pleased to be launching our merchandise licensing programme in partnership with CPLG, one the world’s leading licensing agencies," said Mike Pink, head of consumer sales at Crystal Palace.
"As our fan base grows in the UK and around the world, increasing our merchandising presence is a natural step forward as a Premier League club.”
CPLG's Daniel McGeehan added: "Crystal Palace is an iconic football club and we're delighted to begin working together to develop new licensing prospects for the club.
"As we head into autumn the opportunities for CPFC and its fans are very exciting indeed.”
To discuss future product opportunities for the brand, visit the CPLG booth at Brand Licensing Europe (Stand E070).