BLE NEW EXHIBITOR SPOTLIGHT: DCD Publishing - Licensing.biz

BLE NEW EXHIBITOR SPOTLIGHT: DCD Publishing

Firm to present both own IP and third party brands at Olympia.
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Just a year into its life, DCD Publishing (stand 785) is already proving a successful addition to the DCD Media stable.

With a strong catalogue of titles readily available from its parent company and an experienced team at the helm, the company has got off to a flying start.

Michael Gottlieb, head of licensing, explains: 

“DCD Publishing has shown huge growth since its inception and we’re now ready to show our wares on the Brand Licensing stage. Exhibiting will continue to build our momentum and deliver more deals.”

Launched in September 2008, DCD Publishing was set up to exploit book publishing, merchandising, licensing and UK DVD through DCD’S wholly owned DVD label Digital Classics. 

The division develops and exploits market opportunities for ancillary rights of both DCD and third party producers. Recent book and merchandising deals include series such as Richard Hammond’s Blast Lab, Alan Whickers’ Journey of a Lifetime, Mark Cawardine’s Last Chance to See and Stephen Fry in America. 

The firm is led by CEO Adrian Sington, a TV tie-in publishing expert, formerly managing director of Boxtree, chairman of Virgin Books and vice chairman of Virgin Animation.
 
In May this year, DCD Publishing appointed Michael Gottlieb as its new head of licensing and music merchandising. Gottlieb cut his merchandising teeth at WBCP and more recently has enjoyed success placing EMI lyrics onto TU Clothing (Sainsburys), winner of a Licensing Award in the apparel category.

Partnerships are already being forged and bringing the company to the forefront. Gottlieb explains: “A visit to Las Vegas this year has seen a strategic partnership with Lawless Entertainment and the stage is now set for explosive growth at DCD Publishing.”


Numerous other deals are already in place including Dorling Kindersley’s publishing programme with Richard Hammond’s Blast Lab, alongside a deal with Trends UK for toys based on the brand.

The DCD Publishing stand at BLE will see a range of the firm’s own IP and third party representation including kids’ animation properties Suzy’s Zoo, Andy’s Airplanes and Puppy Love and Chrysalis Music Publishing and Universal Music Publishing. The firm is hoping to sign some deals in the toy and direct to retail sectors next.

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