Rockpool Licensing, the worldwide licensing agent for Brambly Hedge, has appointed Click! Licensing Asia to develop consumer products programmes for Jill Barklem’s children’s book series.
The book series has just celebrated its 35th anniversary and Click! will now represent Brambly Hedge in China, Hong Kong, Singapore, Malaysia, Thailand, Indonesia, Philippines, Vietnam & Taiwan.
Click! will initially target the adult market, exploring opportunities across homeware, print and paper, gifting, collectibles and across infant baby.
“We’re thrilled to partner with Marilu and the much respected team at Click!," said Vickie O’Malley, MD at Rockpool Licensing.
"We’re excited about Click!'s plans for new territories, such as China and for those with a heritage of CP success for Brambly Hedge.”
Marilu Corpus, CEO at Click! Licensing Asia, added: “We at Click! are honoured, and truly excited, to work with Rockpool Licensing in representing the beloved brand, Brambly Hedge, in our part of the globe.
"In this digital age, we want the heritage of Brambly Hedge to live on by developing consumer product programs which are will complement the beautifully written books of Ms. Barklem. We thank you for the trust and confidence.”
Lizzie Barklem, daughter of Jill Barklem and MD of Four Seasons Licensing continued: “We're thrilled to have Click! on board to represent us.
"Historically, Brambly Hedge has been very popular in the Far East and we hope that a new, re-invigorated licensing programme will allow us to build on this popularity and create an exciting new range of products.”