In a rather interesting collaboration, rock star Bret Michaels - of 1980s soft rockers Poison - has unveiled a new collection with US pet chain, PetSmart.
The line includes toys, beds, apparel, collars, leashes and bowls. It will be available exclusively at PetSmart stores in the US, Canada and Puerto Rico.
"I know there are other pet parents like me who want to show off their pets in rock star style," said Michaels. "I've been a pet lover since I was a child, so I created this line for everyone who wants something unique to rock their pets' worlds."
Laurie Taylor, VP of hardgoods merchandising for PetSmart, added: "Partnering with Bret Michaels allows us to offer pet parents unique products that are reflective of their pets' personalities."
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