BulkyPix to produce first Asterix mobile games

Two games for smartphones and tablets based on renowned 50-year-old comic book series.
Author:
Publish date:
Social count:
0
3_asterix.jpg

Asterix is making its way into the world of mobile gaming. 

Les Editions Albert Rene has signed a deal with the smartphone and tablet game developer BulkyPix, which will produce two games based on the famous comic book series, created over 50 years ago by Rene Goscinny and Albert Uderzo. 

The new games will be available in the App Store and through Google Play.

Baptiste Cazaux, licensing director for Les Editions Albert Rene, said: "We have high hopes of seeing Asterix perform well on the various digital platforms and we are proud to work alongside with a partner such as BulkyPix.

"Asterix is a phenomenon in the publishing world. Very few characters have created such a stir and continued to capture public's imagination 50 years later.

"The humour and values conveyed by the characters may be instrumental in the series' success, but it is the rich graphical world that makes Asterix so contemporary and ideally suited to all digital platforms.

"We have no doubt that these apps will prove a tremendous success with the legions of already impatient fans."

Vincent Dondaine, MD of BulkyPix, said: "Asterix is the world's best known European comic book.

"BulkyPix is honoured to be given the opportunity of using all its expertise to develop two high-quality games that will soon be available for mobile platforms."

Want to receive up to the minute licensing industry news straight to your inbox? Click here to sign up for the free Licensing.biz Daily Digest and Newsflash services. You can also follow Licensing.biz on Twitter and Facebook.

Related

8_asterix-200.jpg

Asterix

With a new book and animated movie on the way, there are exciting times ahead for the classic comic property.

Featured Jobs

Historic Royal Places Job Logo 620 x 349

Licensing Executive

Historic Royal Palaces (HRP) is a successful, high performing organisation built on strong foundations. An independent charity, we manage the Tower of London, Hampton Court Palace, the Banqueting House, Kensington Palace, Kew Palace and Hillsborough Castle in Northern Ireland. We help everyone to explore the story of how monarchs and people have shaped society in some of the greatest palaces ever built.

Universal Job Logo 620 x 349

Senior Graphic Designer, EMEA - Consumer Products

Working in tandem with the Product Development team and reporting into the Design Manager EMEA, the purpose of this role is to drive forward our creativity across all licensed consumer products. As part of the creative team, you’ll be developing exceptional creative assets and product concepts for numerous NBCUniversal franchises that inspire licensing partners across the entire region.

Aardman Job Logo 620 x 349

Brand Manager (Maternity Cover)

Part of the brand team, The Brand Manager works closely with several members of the department, including Studio Publicist, Community Managers, Licensing, Sales and Attractions and Live Experiences teams to implement local and international strategies in the form of brand plans and maximising on all activity surrounding the properties.

Vivid Job Logo 620 x 349

Digital Marketing Executive - Toys & Games

Vivid is Britain’s biggest toy company and the 20 largest in the world. With offices across the globe, they sell an amazing portfolio of toys and games to over 60 countries. Vivid is best known for its association with blockbuster brands and is very excited about future opportunities around the world.