Bulldog Licensing will be acting as the UK licensing agent for the next three CG-animated offerings from DreamWorks.
They are Rise of the Guardians, which opens in cinemas this November, and 2013’s The Croods and Turbo.
“To be working with a name like DreamWorks Animation is a huge privilege,” said Bulldog MD Rob Corney.
“The three movies are everything you would expect from DreamWorks, brilliantly creative, fun, entertaining and incredibly marketable - every film they release presents a huge opportunity for the licensing community and we look forward to working with them to maximise that potential in the UK.”
Rise of the Guardians is an adventure that tells the story of a group of heroes – each with extraordinary abilities. When an evil spirit known as Pitch tries to take over the world, the immortal Guardians must join forces for the first time to protect children all over the world. The film features the voice acting talents of Alec Baldwin, Jude Law, Isla Fisher, Chris Pine and Hugh Jackman.
Scheduled to hit cinemas in March 2013, The Croods follows the adventures of the Crood family, who embark on an epic adventure into a pre-historic world in search of a new home. With the help of a know-it-all nomad named Guy, the Croods learn to conquer their fears and discover what it takes to survive.
Finally, Turbo is the story of a garden snail with an impossible dream: to win the Indy 500. When a freak accident gives him extraordinary speed, Turbo sets out to try to make this dream come true. Stars Ryan Reynolds, Michelle Rodriguez, Snoop Lion and Samuel L Jackson.
Confirmed partners already include Fisher-Price and Mattel as master toy for The Croods and Turbo respectively, whilst D3P is developing interactive product for all three titles.