Cartoon Network celebrates 20 years as number one in Asia Pacific - Licensing.biz

Cartoon Network celebrates 20 years as number one in Asia Pacific

Kids’ network reaches more children across the region than any other international channel.
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Cartoon Network is celebrating its 20th year as the number one international children’s channel in Asia Pacific.

According to 2013 full-year figures, the kids’ network reaches more children across the region than any other international channel.

Results also show that Cartoon Network is the highest rating international kids’ channel in seven markets: India, Korea, Pakistan, Phillipines, Singapore, Taiwan and Thailand.

For the first time, Cartoon Network has also broken the 75 million mark across household distribution throughout the Asia Pacific region and now boasts 24 hour distribution across 27 territories in 12 languages.

Mark Eyers, chief content officer, kids networks, Turner International Asia Pacific, said: “Ratings for international kids’ channels are growing at almost ten per cent in this region, so we’re very pleased that Cartoon Network is leading the way.

“We already know that kids in Asia Pacific love our compelling brand of comedy and adventure. But to have the numbers to back this, really validates our content strategy in delivering the best animated comedy experience from talent around the world.”

The network attributes its growing success to its top rating series’ such as Adventure Time and The Amazing World of Gumball.

Eyers continued: “These franchises are proven hits and in 2014 they’ll be complemented by some exciting new original comedies from Cartoon Network Studios including Uncle Grandpa, Steven Universe and Clarence.

“We’ll also be announcing some big name acquisitions during the year, and adding more locally produced animation to our line up. Stay tuned for another amazing 12 months.”

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