Chorion adds Zap to Octonauts push

Firm to create bedding and accessories for new pre-school brand.
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Zap has strengthened its portfolio with the signing of new pre-school property Octonauts from Chorion.

The company will now roll out a range of pre-school bedding and accessories in 2012. All will feature characters including Captain Barnacles Bear, Lieutenant Kwazii Cat and Medic Peso Penguin.

"We are delighted to be working on Octonauts, which is going from strength to strength," said Jo Duckworth, marketing manager at Zap. "The animation is lovely and a perfect fit for children's bedrooms."

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Since going private last year, Chorion has quietly been building up its portfolio. Now it is ready to shout from the rooftops about its forthcoming line-up, which includes more Noddy activity, as well as the launch of Mr Men and Famous Five projects.

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