Chorion signs up Dan Dare - Licensing.biz

Chorion signs up Dan Dare

Retro character from The Eagle comic to be turned into an international licensing programme.
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Chorion has been appointed by Dan Dare Corporation to represent the international licensing rights to the retro character Dan Dare from The Eagle comic.

The first issue of The Eagle went on sale on April 14th 1950, going on to become one of the biggest selling British comics of all time, selling a million copies a week throughout the Fifties.

During the 1950s and 1960s there were a number of Dan Dare products under licence. The heritage artwork - created by Frank Hampson - is now available for a broad range of licensing applications.

Already on board are Simon Spicer for greeting cards and wrap, Somerbond for apparel, Day 2 Day Trading for figurines and Russimco, which will be launching a master toy line in early 2010.

"The Dan Dare artwork is simply breathtaking, with vivid colours and precise detail and we are excited to be reviving this much-loved property, bringing new products to the market for both old and new fans alike," said Nicholas Durbridge, chairman of Copyrights, a Chorion company.

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Since going private last year, Chorion has quietly been building up its portfolio. Now it is ready to shout from the rooftops about its forthcoming line-up, which includes more Noddy activity, as well as the launch of Mr Men and Famous Five projects.

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