Classic Media inks key deals in CEE

Over 350 hours of programming secured across region.
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The presence of brands including Guess with Jess, Tinga Tinga Tales, Postman Pat and Voltron has been bolstered across Central and Eastern Europe, after Classic Media secured a number of programming deals.

Key placements include pre-school series Tinga Tinga Tales and Guess with Jess, which have both been acquired in Hungary (MTVA) and Russia (Channel One). Postman Pat now has complete coverage across all major markets in the region, in addition to launches with Czech TV and Orlando Kids (ex-Yugoslavia).

Nan and Lil and Little Red Tractor, meanwhile, have both been acquired by Voxell across CIS.

On top of this, new deals have been secured for He-Man and the Masters of the Universe, She-Ra: Princess of Power and Voltron: Defenders of the Universe (pictured) in Russia as part of 2x2 Channel's retro slot. The station has also acquired the CBBC comedy shorts, OOglies.


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