Licensed apparel is a packed sector, so in order to stay ahead of the competition innovation is key for any business.
Cooneen is testament to this, as when they decided to add a dress-up twist to nightwear and mix with the popular Disney Fairies range, they came up with the most successful licence to date.
Despite always being firmly routed in apparel, Cooneen has passed through a number of stages as a company. Formed in the 1960’s, the firm started life as a fabric knitting operation, but quickly turned its attention to garment production.
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