Ludorum’s flagship series, Chuggington, has all the elements of a modern pre-school property. Alongside its traditional TV series on CBeebies, Chuggington also has its own website, where kids can not only download books, wallpapers and colouring pages, play flash games, watch clips of the series and sign up to the Chuggington newsletter, but can also ‘become a Chugger in Chuggington and join the virtual world.’
A parents area will also allow adults to monitor their childrens’ progress with the games and the virtual world once it is fully launched.
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