Chapman Entertainment has appointed CPLG to represent its key brands.
CPLG will now represent Fifi and the Flowertots, Roary the Racing Car, Raa Raa the Noisy Lion and Little Charley Bear.
"We have had tremendous success with licensing our properties in house, and now we are excited to be partnering with CPLG to help build the brands further," said Valerie Fry, commercial director at Chapman. "They are a very impressive global operation with a strong, established team ready and able to absorb all of the Chapman brands."
Vickie O'Malley, CPLG UK MD, added: "It's an honour to be working with Chapman Entertainment, icons of British children's TV programming.
"We're excited at the prospect of managing the programmes for growth across both the established shows, Roary and Fifi and new hits Little Charley Bear and Raa Raa the Noisy Lion. We're looking to meet with existing and prospective licensees at BLE."
Target Entertainment will continue to represent Fifi, Roary and Raa Raa for international TV sales and Hit Entertainment will act as the exclusive distribution agent for Little Charley Bear, responsible for TV and home entertainment distribution worldwide.