Discovery and 4e de Mexico team for Animal Planet push - Licensing.biz

Discovery and 4e de Mexico team for Animal Planet push

The partnership aims to further develop the brand in the United States and Latin America.
Author:
Publish date:
animal-planet-logo.png

Discovery Consumer Products and 4e de Mexico has announced a partnership for quality pet care products in Latin America and the United States.

The extensive line of Animal Planet branded pet care offerings includes shampoo and conditioners for dogs and cats, pet odor neutralisers, pet repellents, pet cleaner and detergent, hummingbird pet food and pet food dishes (in Mexico only).

4e’s Animal Planet product line will be available at mass market retailers, specialty stores, price clubs and online retailers in Mexico, the U.S., and throughout Latin America.

The new pet product line will debut at retail in spring 2016.

Related

4_Animal Planet, small.jpg

Animal Planet

We find out how Discovery Enterprises is planning to own the animal category, beginning with the arrival of the toy line.

Featured Jobs