Disney showcases British fashion initiative for Star Wars: The Force Awakens - Licensing.biz

Disney showcases British fashion initiative for Star Wars: The Force Awakens

Designers to have created outfits for the charity auction includes Agi & Sam, Bobby Abley, Christopher Raeburn, Claire Barrow and J.W. Anderson.
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Disney and Lucasfilm have unveiled a British fashion initiative celebrating the imminent arrival of Star Wars: The Force Awakens.

At an event held at the Old Selfridges Hotel, 10 London-based designers showcased catwalk looks inspired by the fiilm.

All looks are available to fans now by online auction at www.starwarsfashion.london, sold in support of Great Ormond Street Hospital Children’s Charity on behalf of Star Wars: Force for Change.

The designers on display included Agi & Sam, Bobby Abley, Christopher Raeburn, Claire Barrow, J.W. Anderson, Nasir Mazhar, Peter Pilotto, Phoebe English, Preen by Thornton Bregazzi and Thomas Tait.

The show also boasted make-up looks by Max Factor global creative design director, Pat McGrath while hair was styled by Eugene Souleiman, global creative director of care and styling for Wella.

Each designer has also created a limited edition unisex sweatshirt and t-shirt, featuring a unique print inspired by the motifs and mood of Star Wars: The Force Awakens. The tops are exclusively at Selfridges stores nationwide and online, with all proceeds donated to Great Ormond Street Hospital Children’s Charity.

“Star Wars has long had an association with British creativity and design, ever since the visionary and Oscar-winning work of English costume designer John Mollo on Star Wars: A New Hope,” said Kathleen Kennedy, the president of Lucasfilm and producer of Star Wars: The Force Awakens.

“Star Wars: Fashion Finds The Force will give fans of the iconic Star Wars style a rare chance to see, and own for themselves, unique film-inspired designs from brands on the cutting edge of British fashion innovation.”

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