Disney teams with Coach for Mickey Mouse collection - Licensing.biz

Disney teams with Coach for Mickey Mouse collection

Dubbed Disney x Coach, the limited edition range has been developed to mark Coach’s 75th anniversary.
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Coach, an American leathergoods vendor, is teaming up with Disney to celebrate its 75th anniversary.

Dubbed Disney x Coach, the limited edition range featuring Mickey Mouse designs will launch exclusively at the Coach store in Soho, New York and at Colette.

Sketches by Disney animators have been created specially for the collection, which appears on t-shirts and a range of Coach’s signature leather bags, including the Saddle and the Dinky.

"Mickey Mouse is one of my earliest memories of American pop - his nostalgic charm, cheekiness, individuality and inherent cool make for the ultimate American icon," said Stuart Vevers, creative director at Coach.

"I've always seen Mickey as a playful rebel at heart and a timeless symbol of joy and creativity. That spirit reinforces the new youthful perspective we are bringing to luxury at Coach."

Other items in the line include trainers that boast Coach’s iconic hangtag redesigned in the shape of Mickey's ears and a biker jacket.

Josh Silverman, executive VP of global of consumer products and interactive media at Disney, added: “This collaboration brings together two iconic brands in fresh, yet timeless designs that celebrate the heritage and style of both Mickey and Coach.

"This incredible collection is sure to delight the fashion world and Disney fans alike."

The line will be available from June 17th on Coach’s website and in stores nationwide.


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