DKL launches Finding Dory scented stationery - Licensing.biz

DKL launches Finding Dory scented stationery

The line includes the best-selling Smencils, the popular Gel Crayons, scented pens, markers and more, all boasting a new Finding Dory themed scent.
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Toy and stationery supplier, DKL is growing its scented pencil collection with a new Finding Dory themed range.

The line includes the best-selling Smencils, the popular Gel Crayons, scented pens, markers and more, all boasting a new Finding Dory themed scent that promises to last up to two years.

The Finding Dory range is part of a larger Scento brand which, since its launch last year, has grown to become one of DKL’s leading brands and the firm will be exhibiting the range at the upcoming AIS, Toymaster and London Stationery Shows.

“Since we previewed the new Finding Dory range at Toy Fair in January, we have been inundated with customers trying to order,” said Farel Williams, marketing executive at DKL.

“Judging by the reaction, the new licence is going to be a strong seller.

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