Dream deal for TLC

Agent appointed by Dreamworks to represent Madagascar: The Crate Escape.
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Dreamworks Animation has hired UK licensing agency TLC to represent the sequel to the 2005 box office hit Madagascar.

The film generated some $530m at the box office worldwide, with £22.6m of this in the UK alone. Madagascar: The Crate Escape is due for release in December.

TLC has recently appointed Gemma Woodward as a dedicated European manager for Dreamworks Animation.

"The TLC Group - UK, France and Germany - is thrilled to be working with Dreamworks Animation on such a fantastic franchise," said Lisa Shapiro, MD of TLC Entertainment. "With loveable characters, an incredible storyline and Dreamworks' marketing muscle, TLC is placed to realise the full potential of Madagascar: The Crate Escape when it releases."

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