DRi Licensing has bolstered its team with the appointment of Vickie Johns as sales and marketing manager.
Johns (pictured) brings more than 12 years' experience to the company, which represents properties including Miffy, Boofle, Roald Dahl and Kimmidoll.
"I am delighted to have joined such a well established and successful licensing company," said Johns. "DRi has a much-loved and internationally recognised portfolio of properties and I am excited about playing my part in its continued growth and success."
Alicia Davenport, licensing director at DRi, added: "Vickie is an extremely experienced licensing professional and she will be a great asset to the business."
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