Early Bird Licensing begins push for new design brand

BookBinders and Lagom Design signed up for Therese Sennerholt Design.
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Scandinavian licensing agency Early Bird Licensing has secured a brace of deals for its design brand, Therese Sennerholt.

Swedish high end stationery chain BookBinders will launch a selection of notebooks, note pads and cards in August across its 20 stores worldwide and online.

Meanwhile, a worldwide deal has been inked with UK-based Lagom Design for greeting cards. Product will launch from this month.

"We are proud to present the two latest licensing partners for Therese Sennerholt Design," said Marie-Louise Bengtsson, co-partner of Early Bird Licensing. "They fit the licensing strategy perfectly and they make beautiful products of high quality."


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