Edutainment Licensing has detailed a slate of new sub agents worldwide, bringing Mexico, Chile and Peru into the mix.
Exim Licensing Mexico will look after operations across the three countries, developing the licensing roll-out for Arty Mouse, Super Geek Heroes and Panda Panda.
Meanwhile, in Turkey and Northern Cyrprus, Animation International Turkey will be representing Super Geek Heroes and Flossy and Jim. AIL is one of the leading licensing agencies, established more than 40 years ago. It operates in 13 countries in Asia and collaborates with some of the biggest companies in the sector.
To support its Super Geek Heroes activities in India, Edutainment Licensing has appointed Essel Marketing & Promotions Pvt. Ltd. Essel is a full-service global aggregator that specialises in developing promotional solutions across sectors.
Canada and North America is next on the list with Panda Panda licensing programmes being looked after by ThinkTank Emporium, while in Italy, Sanver Productions is overseeing the development of Super Geek Heroes.