eFX to unveil new Marvel Universe line - Licensing.biz

eFX to unveil new Marvel Universe line

Firm acquires worldwide rights to create collectable prop replicas.
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Prop replica and collectable specialist eFX is to unveil a new line based on the film and comic characters in the Marvel Universe.

The company has snapped up the worldwide rights to create Marvel collectables and is due to unveil its line in the first quarter of 2012.

Included in the initial collection will be a Captain America shield, Thor's hammer and a full-scale Iron Man Mark V mask.

In addition to prop replicas and high-end collectables, eFC will also offer a series of items inspired by the Marvel characters and properties. Prices are expected to range from $49 to $1,500+.

"The Marvel universe is extraordinary, diverse and exciting - just like Marvel's fans around the world - and we are really eager for them to see what we are creating with guidance and input from the Marvel team," said Bryan Ono, eFX president. "Marvel's comics and movies offer virtually endless possibilities for absolutely incredible prop replicas."

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