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Expansion for Bin Weevils - Licensing.biz

Expansion for Bin Weevils

Social networking and game playing site gets new partner
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Creative Visual Media has inked a deal with Prism Entertainment and Nickelodeon UK to co-own and substantially expand the highly successful social networking and gaming site, Bin Weevils.

The site currently has 410,000 registered users, establishing its unique brand of chat, fun and interactivity over the past four years. The joint venture means that Creative Visual Media becomes financial and strategic partner of Bin Weevils Ltd.

As part of the deal, the site will see a raft of new initiatives implemented to significantly enhance the users experience including new games, extended chat, celebrity competitions, real-time streaming of favourite TV shows and a switch to 3D.

Karl Woolley, MD of Creative Visual Media, said: “Bin Weevils already enjoys a very healthy position in UK children’s online entertainment. These new creative and strategic developments made possible by this partnership will in the short-term make Bin Weevils the number one online destination for entertainment for this age range.

“In the medium to long-term this success will be replicated across Europe and into the US.”

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