FremantleMedia Enterprises has appointed Jon Penn as CEO of its Asia Pacific business.
The appointment will create a structure that will allow FME to move the business forward across its international television distribution, home entertainment and licensing businesses (which include consumer products, interactivem digital content, sponsorship and live events).
Reporting directly to David Ellender, global CEO of FME, Penn will be responsible for developing, setting and implementing the strategy for FME's businesses in Australia, New Zealand and Asia.
He will also look at growing the business in territories such as India and Japan.
Penn was previously senior VP of licensing for FME, Asia Pacific.
"FME has an incomparable track record in growing entertainment brands around the world and I am looking forward to leading the operations in Asia Pacific," he commented. "The shift to regional leadership is indicative of the core philosophy of our company, which is thinking globally and acting locally."