FME inks WWE home entertainment deal - Licensing.biz

FME inks WWE home entertainment deal

Firm gets exclusive rights to catalogue of programming across Europe, Middle East and Africa.
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FremantleMedia Enterprises has sealed a distribution deal with WWE for the exclusive home entertainment rights to its catalogue of programming across Europe, Middle East and Africa.

The deal begins from January 2013 and will see FME manage the DVD, Blu-ray and digital rights for all new and existing WWE content. This will mark the first time that WWE fans will be able to access it digitally across EMEA.

"WWE is an incredibly strong and ever growing brand with a huge and extremely dedicated global fan base," said Pete Kalhan, SVP home entertainment and archive, EMEA at FME. "The brand has rich history and has performed exceptionally well on DVD for many years.

"We look forward to working with WWE to grow all aspects of their home entertaimment catalogue and are particularly excited about introducing the content to the masses across EMEA via digital platforms."

Casey Collins, EVP, consumer products for WWE, added: "FME's broad retail reach will allow us to place more WWE content across all channels where our fans shop."

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