Fonestarz secures Disney deal

Mobile imaging specialist to distribute a range of Disney content in EMEA territories.
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Effective immediately, Fonestarz will host and manage hundreds of pieces of Disney content on its operator portal decks, including wallpapers, themes, video clips and ringtones.

The deal encompasses various brands such as Enchanted and High School Musical 2, along with classic Disney characters like Donald Duck, Mickey Mouse and Winnie the Pooh.

Fonestarz manages a number of operator channels, including Vodafone in the UK, Ireland, South Africa, O2 in Ireland and the Samsung Fun Club in the UK.

Sunil Gunderia, VP of mobile at Walt Disnet Internet Group EMEA, said: "This agreement sees Disney's popular stories and characters become available to even more consumers around the world and is in line with The Walt Disney Company's focus on leveraging technologies to create and deliver unparalleled entertainment content to consumers."

Fonestarz CEO Dave Moreau added: "Fonestarz is the established leader in managing on-portal imagery and video services. Over six years we have developed both our in-house content management system Daius and our global footprint, so it makes sense for Disney to choose us as an international partner."


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