Fox promotes Lumbard

New role for Carl Lumbard following success of licensing division in Europe.
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20th Century Fox Licensing and Merchandising has promoted Carl Lumbard to the new position of senior VP and MD of Fox L&M Europe, in recognition of his development of the licensing division over the last ten years.

"After joining Fox in 1998, I am proud to look back at what has been achieved over the years and how this relatively new division has developed into the global licensing powerhouse it is today," said Lumbard.

Lumbard joined Fox as marketing and retail director, with the task of expanding Fox's business in the licensing industry and developing The Simpsons brand across Europe.

Progressing to European sales director, he was appointed MD six years ago.

"With the support of the new strong team around me, we will be forging ahead with new property development, strategic licensing and retail partnerships," Lumbard added. 

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