Franny's Feet hype grows - Licensing.biz

Franny's Feet hype grows

Deals signed in US and Poland for home entertainment, while more agents added.
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Pre-school property Franny's Feet is continuing to rack up the deals.

News on the wires this morning was that Allumination Filmworks has signed a US home entertainment distribution deal for the Decode property, while Mediaway secured the agreement in Poland.

This means, to date, that Decode has concluded over 80 TV broadcast and video agreements for the programme, covering more than 150 countries.

Rocket Licensing is responsible for handling Franny's Feet in the UK, CPLG looks after France and Italy, Alicom Licensing has Scandinavia, IMC looks after Argentina and Korea's Asiana Licensing has just come on board to extend the brand's reach in key markets.

The show airs on Five's Milkshake block in the UK, while it is also seen on PBS in the US, Family Channel in Canada, ABC Australia, France 5, Disney Channel Germany, Italy's Rai, TV2 Denmark, TV12 Singapore and Cartoon Network in Japan, Korea and Taiwan.

Hasbro's Playskool division has the worldwide master toy and game licence and is aiming to launch a line of product in 2008. Penguin Group and Simon & Schuster have also come on board as publishing partners for the US and North America.

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