Further Dino King deals announced - Licensing.biz

Further Dino King deals announced

4Kids secures additional licences including Upper Deck as the licensing programme continues to grow.
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Upper Deck is set to produce sticker packs and albums for launch in September 2009 in a number of key European countries including UK, Germany, France, Nordic and Eastern European territories.

The expanding list of licensees also includes Tennessee in France for stationery, Tournon in France and Benelux for publishing, Pyramid Posters in the UK for posters, The Cookie Company in Germany, Austria and Sweden for apparel, Sun City in France and Benelux for apparel, Ares Films in France for home entertainment, BIP Holland in Germany for confectionary and Blue Ocean in Germany for publishing.

Sandra Vauthier-Cellier, MD of 4Kids said: "Uper Deck continues to increase its line of quality Dinosaur King products as the television series gains more popularity throughout Europe.

"Kids are going to love the Dinosaur King sticker packs and album and we look forward to seeing it hit store shelves next year."

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