Genius Brands International is extending the reach of its Warren Buffett’s Secret Millionaires Club brand with the launch of a new online store.
Developed in partnership with RelentlessGenerator, the new online space will offer various Secret Millionaires Club products including DVDs and play kits.
The play kits on offer include Warren Buffet’s Secret Millionaires Club Business in a Box, an interactive play kit designed to encourage kids to start their own business.
The store also offers the book Secret Millionaires Club: Warren Buffett’s 26 Secrets to Success in the Business of Life.
Amy Heyward, president of Genius Brands International, said: “Secret Millionaires Club makes it relevant and fun for kids to learn about the importance of financial responsibility and good money management through entertainment and interactive play.
“Now, with RelentlessGenerator commerce platform, parents will have a one stop resource to access all the great content we have created with Mr Buffett to help nurture the next generation of business creators, product inventors and service innovators.”